THE Netflix Share Password Crackdown officially started in the US Today, the company revealed new membership level options for those looking to share accounts.
Beginning Tuesday, Netflix’s password-sharing crackdown unfolded across the United States. Starting Tuesday, users will be prompted to set a family location on their devices (per THR), with non-household members being asked to transfer their profiles to a new Netflix subscription or ask the primary account holder to add a non-member of the household to their subscription.
What are Netflix’s new rules on sharing passwords?
According to Netflix in a statement on its website, there are two options if people want to share a Netflix account with someone outside of their household. The first is to transfer a profile to a new subscription that the person pays for.
The second is to purchase a non-family subscription, which costs $7.99 per month. This will allow non-household members to use the account. For those on the Netflix Standard plan ($15.49 per month), users can add a non-domestic member to the plan for $7.99 per month.
For those looking to travel and keep their Netflix account, there will be no changes. Users will also be able to take their accounts with them on the go.
Users who have the Netflix Premium plan (which includes 4K streaming) will be able to add up to two non-household members. However, they will have to pay the $7.99 per month fee twice. Netflix said in its statement that it will notify US users via email next Thursday.
On the Netflix support page, they say an “additional member” is considered someone who is outside the vicinity of the primary household’s Wi-Fi connection. According to the streamer, it will use things like IP addresses, device IDs, and account activity to determine if an account is part of what it calls a “Netflix household.”
Although Netflix was fine with sharing passwords, the company cracked down on the practice. This is likely due to declining revenue and number of subscriptions.